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BitStream Newsletter

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BitStream Newsletter

BitStream, MultiMediator's FREE e-mail newsletter, is published every two weeks. Each issue features news, announcements, job listings, and other items of interest to the Canadian multimedia community.

MultiMediator's BitStream - ISSUE #44
[-- July 17, 2001 --]
The Newsletter of Canada's Multimedia Guide
http://www.multimediator.com
bitstream@multimediator.com
Publisher: MultiMediator - Editor: James Porteous

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"For the first time, the industry has slowed down long enough for us to ask where we're actually going."
- Kate Baggott, BitStream columnist (see below)

THIS ISSUE'S STREAM:

[-- SPECIAL ALERT FROM BITSTREAM'S PUBLISHER --]
+++ Be Wary of Unsolicited Domain Name Phone Calls

[-- NEWSPEAK: MULTIMEDIA INDUSTRY NEWS --]

///// INDUSTRY //////////
+++ New Media Producer's Guide Now Available
+++ Shaw Street Productions Wins Silver Axiem Award
+++ Bell Mobility Announces New Round of R&D Funding
+++ Revisions to Ontario's Interactive Tax Credit Finalized
+++ 360networks Fighting to Survive
+++ Ontario Companies Successfully Schmooze Silicon Alley

///// CONTENT //////////
+++ Canadian Apparel Industry Gets Interactive
+++ Canadian Freelancers Watch US Copyright Ruling
+++ Ottawa Soap Opera Fan Takes Love Online
+++ Jawz Does Security Check for CBC.ca

///// MARKETING //////////
+++ Delvinia Comes to the Aid of Marketing Managers

///// INFRASTRUCTURE //////////
+++ Telus to Open Two Additional Internet Data Centres
+++ Robot Helps Build Toronto's Broadband Network

///// DEALS //////////
+++ Bell Nexxia Awards E-Government Contract to Entrust

///// FACTS & FIGURES //////////
+++ Canadians Third in World Wide Internet Usage
+++ Canadian Youth Explore Internet on Their Own
+++ DSL to Overtake Cable Modem Within Two Years in Canada

[-- DIGERATI DATEBOOK: UPCOMING INDUSTRY EVENTS --]
+++ Convergence: iTV and Beyond
+++ Softworld 2001

[-- THE SWEET & BITTER BYTE: AN INTERACTIVE OPINION --]
+++ Speeding Up The Centre of Industry Activity

Return to Table of Contents

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[-- SPECIAL ALERT FROM BITSTREAM'S PUBLISHER --]

+++ Be Wary of Unsolicited Domain Name Phone Calls
If you, or your clients, currently own a .com domain name, you or your clients may receive a phone call regarding the domain name from a company purportedly affiliated with a well known domain registration company. They may even represent themselves as being a customer service or customer support arm of the company. You may be asked to call a toll-free number and quote a reference number. When you call the number, the representative will encourage you to register the .net or .org versions of your domain name. Please note that they may well NOT be the customer service or support division of the domain registration company, nor are you under any obligation to use their registration services. In fact, there are many other domain name registrars available, many of whom charge less for their registration services. There have been complaints about such activity, so make sure you know who you are dealing with when registering domain names as a result of unsolicited calls.

Return to Table of Contents

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[-- NEWSPEAK: MULTIMEDIA INDUSTRY NEWS --]

///// INDUSTRY //////////

+++ New Media Producer's Guide Now Available
The Bell Broadcast and New Media Fund has announced the publication of New Media, New Business: The Producer's Guide, billed as a complete "how-to" business resource for producers of new media content. The publication deals with everything from concept development to sales with experts from the new media industry contributing their experience, insights, tips and advice to help producers meet the challenges of creating new media content. The Guide is published in association with Telefilm Canada, Liberty Village New Media Centre and the Ontario Media Development Corporation. It retails for $19.95 and is being sold through the Bell Fund offices as well as various industry associations and bookstores across the country.
http://www.bell.ca/en/about/bic/fund/preleasenewpublication.asp

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+++ Shaw Street Productions Wins Silver Axiem Award
A silver Axiem Award was recently presented to Toronto's Shaw Street Productions, honouring their work on the CD-ROM business card entitled "Oasis Technology - The Future of Payments." The US-based international competition, which celebrates "Absolute eXcellence In Electronic Media," is held annually to recognize companies whose work displays innovation, creativity, and technical merit. Shaw Street's winning entry was created for Oasis Technology as a direct mail piece, laptop sales presentation and trade show video presentation loop. Evaluated by 16 judges from across the United States, the Axiem Awards received nearly 1,600 entries from companies such as DreamWorks, IBM, J. Walter Thompson, and NASA.
http://www.shawstreetpro.com

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+++ Bell Mobility Announces New Round of R&D Funding
Bell Mobility Investments (BMI), the corporate venture capital arm of Bell Mobility, was recently created with the specific goal of investing in innovative companies active in the wireless Internet space. BMI, which uses both R&D and equity investments to create solid partnerships with companies, is launching its third round of R&D funding. Aspiring wireless entrepreneurs are invited to read the R&D section of the Bell Mobility Investment Web site for more information on accessing these funds. Deadline for proposals is August 1, 2001.
http://www.bellmobility.ca/about/bmi/rd

Return to Table of Contents

+++ Revisions to Ontario's Interactive Tax Credit Finalized
Several enhancements to the May, 2000 Ontario Interactive Digital Media Tax Credit (OIDMTC) have now passed into law. The Tax Credits Department can now administer the credit based on these amendments for expenditures incurred after May 2, 2000, while marketing and distribution expenditures incurred 24 months before and 12 months after completion of the eligible product are eligible for the OIDMTC. The application package for the OIDMTC, including the application form and calculation schedule, has been updated and are available online.
http://www.omdc.on.ca

Return to Table of Contents

+++ 360networks Fighting to Survive
Vancouver's 360networks is facing what is being called an "uncertain future" after filing for bankruptcy protection. The fibre-optic network company has filed for shelter from creditors in both Canada and the US, with plans for insolvency proceedings in Europe as well. A day before the bankruptcy-filing announcement, the Vancouver-based company had slashed its workforce from 1,800 to 1,000. "At the present time, the 360 group is undergoing increasing pressure from its trade creditors and suppliers at a time when its revenue stream from its fibre-optic network is reducing, given the overall downturn in the telecommunications industry," chief executive Greg Maffei wrote in the Canadian affidavit. (Source: The Globe and Mail)
http://www.360.net/News---Releases---Details.asp?ID=136

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+++ Ontario Companies Successfully Schmooze Silicon Alley
[In our last issue, we wrote about a business-development mission to New York's Silicon Alley by some Ontario companies. Here are some additional details received after we published our last issue. - ED.] Coordinated on behalf of the Ontario Media Development Corporation (OMDC) by Toronto new media firm Bitcasters, the five-day mission delivered high-level networking opportunities with key US producers, developers and content aggregators like BMG, Vivendi-Universal and Miramax. Seven participating companies, including Byte Size Media, The Digital Mill, and SharpMedia, promoted their expertise in a variety of new media areas including peer-to-peer technologies, online comedy, and interactive children's programming.
http://www.omdc.on.ca

Return to Table of Contents

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Return to Table of Contents

///// CONTENT //////////

+++ Canadian Apparel Industry Gets Interactive
Some key players in Canada's apparel industry have launched a CD-ROM and Web site they hope will attract buyers from around the world. The CD-ROM and accompanying Web site will feature easy access to the Canadian apparel industry by offering links to associations, activities and events, apparel centres and Canadian trade representatives. The project is a joint venture of Industry Canada, the Canadian General Consulate in New York and the Montreal Fashion Network. "There is a huge demand from American buyers looking for sourcing in Canada," said Leila Thibault, Business Development Officer at the Canadian Consulate General in New York.
http://www.aboutcanadianapparel.com

Return to Table of Contents

+++ Canadian Freelancers Watch US Copyright Ruling Canadian freelancers are carefully watching the recent landmark US Supreme Court ruling that "the New York Times, Time Inc., Newsweek and other American print media infringed the copyrights of freelance contributors by using their work on Web sites, Internet databases and CD-ROMs without their consent." On this side of the border a class action suit by Heather Robertson and other writers, photographers and illustrators could see $100 million paid out to 10,000 writers. The writers allege that their work appeared in various publisher's electronic databases without the writers having received compensation. (Source: CP)

Return to Table of Contents

+++ Ottawa Soap Opera Fan Takes Love Online
Andre Voshart is a self-confessed soapaholic. But rather than simply pine for his beloved soap operas, the 18-year- old Ottawa student decided to create one of his own. Not only that, but he put it online as well. He started writing in March 2000 and he's been uploading a weekly drama ever since, allowing other soap fans to sign on and read the latest news from his creations Patrick Donavon, Gillian Evans and of course the ever-present Presence!
http://www.w3.to/presence

Return to Table of Contents

+++ Jawz Does Security Check for CBC.ca
The CBC has hired Jawz of Fairfield, New Jersey (originally based in Calgary) to review and test the security of its Web sites and data centres. Jawz will created a "mirror" CBC Network in order to "attack" the site, looking for any security flaws in the system. The tests were thought to be expedient in light of future system demands such as digital broadcasts. Hackers recently attacked a CNBC Web site in the United States.
http://www.cbc.ca

Return to Table of Contents

///// MARKETING //////////

+++ Delvinia Comes to the Aid of Marketing Managers
Toronto-based Delvinia has unveiled a new service that puts the marketing power of the Web into the hands of marketing managers. QuickShop MicroSites, as the service is known, can be used for driving signups for a newsletter, distributing coupons, or closing an online transaction. Through the service, marketing managers are provide with the tools they need to quickly introduce new offers or promotions or to simultaneously create different offers or promotions to different markets, all without involving their IT department. "We've made it easy for the marketing department to provide surfers with the information they want, when they want it and in a format that is simple to understand and act upon," said Bill Sweetman, Delvinia's VP of Interactivity.
http://www.delvinia.com/quickshop.html

Return to Table of Contents

///// INFRASTRUCTURE //////////

+++ Telus to Open Two Additional Internet Data Centres
Telus has opened two more Internet data centres as part of the company's plan to "become Canada's leading Web hosting service provider." Telus has committed more than $22 million to develop one data centre in Calgary and $25 million for the other in Toronto. The two new centres will augment those already operational in Vancouver, Calgary, Montreal, and Rimouski, Quebec. "Make no mistake, Telus is continuing to execute on its strategy of building a powerhouse of integrated data, IP and wireless solutions for our customers across Canada," said Telus president and chief executive Darren Entwistle. (Source: The Globe and Mail)
http://www.telus.com

Return to Table of Contents

+++ Robot Helps Build Toronto's Broadband Network
If you want to build it, STAR will build it for you. STAR stands for Sewer Telecommunications Access by Robot and it is Stream Intelligent Networks' answer to building Toronto's high-speed Internet infrastructure for local businesses and residents. The reason STAR is the star of this assignment is that it will be travelling through existing underground sewers in order to lay the fibre-optic cable. In fact STAR is said to do so eight times faster than previous excavation methods. The cable-laying robot, which is about 1.8 metres long and equipped with five television cameras, is fed into the sewer system through manholes.
http://www.stream.ca/news.asp?id=137

Return to Table of Contents

///// DEALS //////////

+++ Bell Nexxia Awards E-Government Contract to Entrust
Bell Canada's Bell Nexxia has awarded a $27 million contract to Entrust Technologies to help develop "secure and confidential access to Internet-based Canadian government services." The contact is part of its Secure Channel project, a plan to provide Canadians federal government services via the Internet. Nexxia recently won a $57 million contract from the federal government to build and manage the Secure Channel. The Dallas-based company was recently involved in a major deployment of strong authentication, entitlements and verification capabilities for the government of Ontario during the first quarter of 2001.
http://www.entrust.com/news/files/07_02_01_753.htm

Return to Table of Contents

///// FACTS & FIGURES //////////

+++ Canadians Third in World Wide Internet Usage
Canada may have slipped to third in the latest United Nations standard of living survey, but Canadians are also the third-most frequent Internet users. The study, which covered 36 countries, found that 60 per cent of Canadians polled said they use the Internet, compared to 57 per cent in the US. Canada's rate was exceeded only by Norway (63 per cent) and Denmark (62 per cent). The study of e-commerce was conducted by Leger Marketing and Taylor Nelson Sofres Interactive. (Source: The Globe and Mail)
http://www.legermarketing.com

Return to Table of Contents

+++ Canadian Youth Explore Internet on Their Own
A new study seems to indicate that most Canadian parents are not fully aware of how their children are using the Internet. The Media Awareness Network survey found that one-half of young people surveyed feel they know more about the Internet than their parents, while 84% say they are by themselves when they go online at least some of the time. It also found that 70% say their parents talk to them very little or not at all about what they do online. Canadian young people are active Internet users, with 99% of all respondents saying they have used the Internet at some point and 79% accessing the Internet from home. "This survey is a wake-up call to parents," says Anne Taylor, Media Awareness Network Co-Director.
http://www.media-awareness.ca

Return to Table of Contents

+++ DSL to Overtake Cable Modem Within Two Years in Canada
A new report concludes that high-speed Web access via phone lines (DSL) will overtake cable modem services by 2003. The report from IDC Canada concludes that in two years 55 per cent of all broadband households in Canada will use phone lines as their preferred high-speed Internet connection, compared to 45 per cent who favor cable modems. IDC also estimates that the average current broadband price of $40 will hold until 2003, after which the average monthly fee will fall to $33 by 2005. (Source: The Toronto Star)
http://www.idc.com

Return to Table of Contents

************ Please Support Our Advertisers ***************
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Get the job YOU want! Call PixelScout. (416) 410-7704
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email info@pixelscout.com or call (416) 410-7704
http://168.143.66.214/pixelscout2.html
************ Please Support Our Advertisers ***************

Return to Table of Contents

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[-- DIGERATI DATEBOOK: UPCOMING INDUSTRY EVENTS --]

+++ Convergence: iTV and Beyond
August 13-14, 2001 in Toronto, ON
Convergence: iTV and Beyond has been specifically designed to help the media executive become informed about current developments in this field as well as investigate and evaluate the different directions you could take on this new frontier. For more information, phone 416-408-2300 Ext. 495 or visit: http://www.convergence-tv.com

Return to Table of Contents

+++ Softworld 2001
November 4-6, 2001 in Vancouver, BC
Softworld 2001 is forum for technology companies to develop strategies and forge partnerships. 800 business development executives from more than 30 countries attend Softworld each year to connect with innovative technology companies and market leaders actively seeking new markets and investments. For more information or to register, please contact Alana at 416-926-8761, email angoh@sto.org or visit:
http://www.softworld.org

Return to Table of Contents

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[-- THE SWEET & BITTER BYTE: AN INTERACTIVE OPINION --]

+++ Speeding Up The Centre of Industry Activity

By Kate Baggott
kbaggott@delvinia.com

Can you get motion sickness if your universe starts moving more slowly than usual? If you've worked in the "industry" for a while and gotten accustomed to speed, the answer is probably yes.

While I don't believe this slow motion will last past the end of October, I am grateful for the collective thinking it has inspired. For the first time, the industry has slowed down long enough for us to ask where we're actually going.

That said, sectors with clear goals and focus haven't slowed down at all. In particular, the "Women's content" sector has been the centre of a flurry of industry activity.

Recent events include: the iVillage acquisition of Women.com; the content deal that puts a little Moxie in CANOE's waters; and the promotional activities surrounding the launch of Transatlantic's MochaSofa.com.

All three deals concentrate on content-driven products with a strong community focus. iVillage and Women.com, both networks of specialty sites, were reaching the same demographic of American women who tend to be a more traditional than their Canadian counterparts. The Canadian deals concerning MochaSofa and Moxie, however, skew younger and more diverse user groups, but both are now working within traditional media structures.

Even the levels of investment are exciting. Transcontinental has launched MochaSofa.com with a fanfare that is reminiscent of the efforts behind the launch of CANOE in 1996. The promotion includes full-page magazine ads in Transcontinental publications combined with broadcast spots on WTN.

The Moxie deal with CANOE's Lifewise section represents the triumph of funky independent content over traditional media content re-purposed for the Web. While the Sun Media outlet that owns CANOE is renowned for its conservative voice and expression of an outdated view of women, the Moxie network is known for its unapologetic feminism and sex-positive attitude.

"I can understand how some people might look at this and raise their eyebrow," says Moxie founder Carly Milne. "CANOE has a different feel from the print arm of the company. Yes, some of their newspaper articles run on CANOE, but it has more of a variation of voice than the papers do.... But if there is controversy, that's not a bad thing -- it means we're reaching people, making them think and talk about what we're saying. And really, that's our goal -- to prove that women like to read more than just stuff about lip-gloss or firming up our asses."

Which reminds me. The attraction of speed, at least for me, is the possibility that it provides to make real progress. While I am now sensing a market upturn like a surfer senses an approaching wave before seeing it come over the horizon, I can only feel it because I know there is a new focus on goals.

/////
Kate Baggott is a Toronto-based technology writer and Senior Interactive Specialist for interactive brand solutions firm Delvinia. The statements and opinions expressed in her column are solely those of the author and not Delvinia, BitStream's publisher, its affiliates or advertisers.

Return to Table of Contents

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[-- ABOUT MULTIMEDIATOR'S BITSTREAM --]

MultiMediator's BitStream is a free e-mail newsletter published every two weeks by MultiMediator - Canada's Multimedia Guide (http://www.multimediator.com). Send your multimedia industry news and information to: bitstream@multimediator.com (Please do NOT send attachments.)

If you contact companies or individuals mentioned here, please tell them you saw them in MultiMediator's BitStream. Missed an issue? Visit the BitStream Archives:
http://www.multimediator.com/bitstream/archive.shtml

Reach thousands of Canadian Interactive professionals with just one buy! Advertise in MultiMediator's BitStream. It's fast, easy, and effective! For rates please contact 1-888-299-0993 Ext. 100 or sales@multimediator.com.

Copyright 2001 MultiMediator. All rights reserved. "BitStream" is a trademark of MultiMediator Partnership. The content of BitStream may be reproduced in any medium for non-commercial purposes as long as proper credit is given.

No cable-laying robots were harmed in the making of this newsletter.

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