MultiMediator Advertising Information
If you'd like your message to reach the key players in Canada's multimedia industry,
then consider advertising on MultiMediatorTM (http://www.multimediator.com/),
Canada's most popular multimedia Web site.
Introduction to MultiMediator
MultiMediator - "Canada's Multimedia Guide" - was launched in October,
1995 and is home to The Essentials,
an indispensable guide to multimedia associations, employment, events, periodicals,
resources, schools, and much more. MultiMediator also features original
articles about the art and business of multimedia and the acclaimed Company Directory, the
world's most extensive directory of Canadian companies developing interactive multimedia
content.
MultiMediator features:
- The Essentials
- Explore our helpful guide to multimedia associations, resources, employment, funding, schools, and more.
- Company Directory
- Find the company you need in the world's largest and most extensive directory of Canadian multimedia developers.
- Publications
- Browse a selection of thought-provoking articles, reports, and surveys about the art and business of multimedia.
- Betaville Classifieds
- New media job postings, announcements, items for sale, and more.
- BitStream Newsletter - Sign up for our free e-mail newsletter that features Canadian multimedia news, announcements, and other items of interest.
- Store - Purchase multimedia reports here in our on-line store.
MultiMediator has won more awards and generates more traffic than any other
multimedia site in Canada. It's been featured in numerous Canadian and US magazines and is
linked from hundreds of other multimedia-related Web sites internationally. Industry
professionals have called MultiMediator "the most comprehensive
multimedia resource site on the Web" and "a one-stop shop for interactive
multimedia." Other comments include:
"Whether you're a multimedia neophyte or a
technowiz,
this site has information that you'll find useful."
-- Marketing Magazine
"An essential bookmark for anyone looking
for industry sources, clients or information."
-- Applied Arts Magazine
"A handy, massive resource."
-- Excite
Why advertise on MultiMediator?
- MultiMediator is Canada's most popular Multimedia
Web site. It's the site for Canada's multimedia professionals.
- MultiMediator targets the hard-to-reach Canadian multimedia market.
- MultiMediator is updated frequently; there's always something new for
surfers to see . . . and return for.
- MultiMediator is heavily promoted exclusively to its
target audience. It has been featured in multimedia magazines, industry journals, and at
trade shows.
- MultiMediator is linked from hundreds of multimedia-related Web sites
around the world, and new links to MultiMediator are added every week. MultiMediator
is also listed in all major Internet directories and search engines.
Bottom line: Your message will be seen by precisely the people that you want to
have see it.
MultiMediator Traffic (January 2005)
- 50,000 user sessions (individual visitors) per month
- 150,000 page views (pages displayed) per month
- 300,000 ad impressions (ads displayed) per month
Advertising on MultiMediator
There are five simple Ad formats on MultiMediator:
1. Border Ads are placed in the LEFT-HAND BORDER of MultiMediator pages
and randomly rotated throughout the site.
2. Footer Ads are placed at the BOTTOM of MultiMediator pages and randomly rotated throughout the site.
3. Header Ads are placed at the TOP of MultiMediator pages and randomly rotated throughout the site.
4. Text ad in MultiMediator's BitStream, the
newsletter of Canada's Multimedia Guide. Ads are 5 lines x 55
characters and strategically placed for highest impact. BitStream
gives the news on what is happening in Canada's interactive industry and is published every two weeks. Circulation as of
January, 2005 is over 7,000.
5. Premium Position or Sponsorship give the advertiser a FIXED POSITION
or EXCLUSIVE SPONSORSHIP of a section and/or advertising on the HOME PAGE.
All MultiMediator Ads are hyperlinked to an advertiser's Web site. In other
words, clicking on an Ad will lead the surfer directly to the advertiser's Web site.
Rate Card for MultiMediator (January 2005)
| Ad Location |
Cost Per Thousand |
Minimum Purchase |
| Border |
$30 |
$500 |
| Footer |
$20 |
$500 |
| Header |
$40 |
$500 |
MultiMediator BitStream newsletter sponsorship
Text Ad (5 lines x 55 characters) in MultiMediator BitStream - $500 per issue
| For further information about advertising and sponsorship opportunities,
please contact sales@multimediator.com
or call (416) 352-5471 |
MultiMediator advertising contracts run on a month-to-month basis at the rates listed
above.
Technical Specifications of Advertising
MultiMediator accepts the following IAB/CASIE standard creative sizes:
Border Ads
- pixel size: 125 x 125
- maximum file size: 8K
- maximum animation loop: 3x
(see example Ad below)
Border Ad - 125 x 125
Header and Footer Ads
- pixel size: 468 x 60 or 480 x 60
- maximum file size: 12K
- maximum animation loop: 3x
(see example Ad below)
Header / Footer Ad - 480 x 60
General Specifications
- colours: We strongly recommend that you
ensure the Ad artwork looks good when displayed in only 16 colours.
- format: GIF (static or animated) or JPEG
- artwork delivery: E-mail to ads@multimediator.com
MultiMediator Ad Policies
General Policies
MultiMediator reserves the right to reject advertising not in keeping
with its standards. Advertising is accepted with the understanding that the advertiser or
his/her agency agrees to indemnify MultiMediator against any expenses or claims resulting
from the unauthorized use of any name or copyrighted material in said advertiser's Ad.
MultiMediator is not responsible for errors that occur in copy.
MultiMediator assumes no liability if, for any reason, it becomes necessary to omit an Ad.
Rate Policy
All Ads are subject to changes in rates with the issuance of a new rate
card. Existing contracts are subject to new rates when they come up for renewal. An
advertiser may pull an Ad at any time, although the bill for the Ad will still be due.
Payment Policy
Cheque or credit card payment must accompany all orders from advertisers
who have not established credit with MultiMediator.
For more information, please contact:
MultiMediator
689 Queen Street West, Suite 198
Toronto, Ontario
Canada, M6J 1E6
Tel: (416) 352-5471
E-mail: sales@multimediator.com
